The Sam Darnold “Smoking” Parade Shirt: Everything You Need to Know & Where to Shop

A group of Seattle Seahawks football players, including Ernest Jones IV, celebrating at the Super Bowl LX victory parade. They are wearing black shirts and hoodies featuring a viral graphic of quarterback Sam Darnold smoking a cigarette and gesturing with his middle finger. A mockup of the specific t-shirt design is inset in the top-left corner.
Legend status: UNLOCKED. Sam Darnold and the Seahawks just won the Super Bowl and the parade fit is already iconic.

The Seattle Seahawks’ Super Bowl LX victory parade on February 11, 2026, will be remembered for more than just the trophy. When linebacker Ernest Jones IV stepped onto the Up & Adams set wearing a gritty, black-and-white tee of Sam Darnold giving the middle finger with a cigarette in his mouth, the internet exploded.

As a veteran in the print-on-demand industry, I’ve seen many “viral moments” come and go, but the “Johnny Cash style” Darnold shirt is unique because it carries the literal blessing of the QB himself.

Is There an “Official” Shirt?

It is important to distinguish between “official” NFL merchandise and the “viral” player-worn gear:

  • NFL Shop / Fanatics: These are the official licensing partners. While they carry Super Bowl LX “Name & Number” tees ($44.99) and “NFL Flash Features” shirts ($40.00), you will not find the middle-finger design here due to league branding restrictions on “NSFW” content.
  • The “Ernest Jones” Version: The specific design worn by the players is a fan-created tribute that captures the locker room’s “us against the world” mentality.

Top Places to Buy (Ranked by Quality)

Editor’s Note: We have vetted these platforms based on print quality, shipping times to the USA, and seller reputation.

PlatformBest For…Why We Recommend It
ViralstyleThe “Original” LookHome to the “Official Ernest Jones Viral Tee” version with high-definition graphics ($21.99).
TeePublicArtistic VarietyFeatures designs like “Sam Darnold Middle Finger Shirt” by independent artists.
EtsyVintage/Custom FeelGreat for “bootleg” 90s aesthetic versions or heavy-weight “Comfort Colors” fabric.

What to Look for Before You Buy

When shopping for viral sports tees, don’t just click the first ad you see. Check for these three things:

  1. Graphic Quality: Ensure the image of Sam isn’t blurry or pixelated. The best versions use a “halftone” filter to give it that 1970s outlaw vibe.
  2. Fabric Weight: For the parade look, look for “Heavyweight” or “Streetwear Fit” (approx. 180-210 gsm).
  3. Shipping Estimates: Many POD items for Super Bowl 60 are currently on a 3-5 day production delay due to high volume.

The “Quite Frankly” Legacy

This shirt isn’t just about a middle finger; it’s a symbol of Ernest Jones IV’s viral defense of Darnold earlier in the season. Jones famously told critics, “If you’ve got anything to say, quite frankly, f** you.”* Wearing this shirt at the parade was the ultimate “mic drop” moment for the 2026 champions.


Why You Can Trust This Guide

This guide was compiled by the team at The Daily Shirts, where we track daily apparel trends and print-on-demand quality. We’ve analyzed the fabric specs and seller ratings for the current Super Bowl LX merch cycle to ensure you don’t end up with a low-quality “iron-on” knockoff.

Scroll to Top